Mental Performance Coaching for Leaders


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David DeRam
CEO, Greenlight Guru (G2 QMS Market Leader)
“Back in 2015 when Greenlight was just a baby startup I sat down with my Dreamfuel coach. He led me in a visualization of its eventual exit, and me acquiring the funds to create an arena for my Progeny Foundation for youth basketball. In 2021 it all happened.” -
Rachel Downey
CEO, Share Your Genius
“I noticed I was facing the same problems over and over again, and was not quite sure how to get outside the box of my mind. Dreamfuel’s mental performance coaching helped me get off the roller coaster of emotions many entrepreneurs and high performers face.” -
Scott Barker
Co-Founder, Sales Hacker & GTMFund
"As you continue to pursue your goals and dreams, you need to build a performance team around you and an abundance mindset, and Dreamfuel has been an incredible pillar in that team for me." -
Holman Gao
CEO, Boost My School
"My Dreamfuel coach helped my team and I stretch our bounds of what’s possible for our startup. Now our team is rallying around our stretch goals like never before, and this little change in thinking is making a massive difference in our performance." -
Travis Hall
CMO, Remodel Health
“The first mental performance exercise Dreamfuel did with me was guided visualization. At that point Remodel Health was going into what felt like the playoffs and I needed an elite mindset. This year we won the equivalent of the startup superbowl and I bought my dream home.” -
Nick Tippmann
Partner, Tiptop Ventures
"If you’re looking to work with the best, that’s Dreamfuel. Their coaching was a game-changer for me all the way through my first exit. Now as a VC, I recommend them to all my portco CEOs because I know first hand that it has the biggest impact on a founder’s success.” -
Lee Roquet
CEO, Finch
"This was perfect timing for me. Working with Dreamfuel has been lifechanging. I'm in such a nice mental balance space right now, and I'm sleeping so much better. I cannot say how much I look forward to my calls with my coach." -
Tiffney Vivo
CEO, Theraprove
“I'm a much better person today than I was before starting with Dreamfuel. Working with my mental performance coach has helped me approach major decisions with a clearer mindset, and I no longer feel like an elephant is sitting on my chest during high-pressure moments.” -
Steve Travaglini
CRO, Linksquares ('23 Pavilion CRO of the Year)
"Dreamfuel came in when we'd hit a growth plateau. Since then, we’ve scaled from a couple dozen people to well over 400, have grown revenue by over 2,000%, received Inc. 500 Fastest Growing Businesses, and Boston Business Journal Best Places to Work." -
Krishna Potarazu
Partner, JMI Equity
“I probably underestimated the power in focusing on my mental game. But working with Dreamfuel has really set me up to be more present, strategic, and successful in my role. Same with on the homefront.” -
Nick Wangler
President, Details
“As a founder, it often feels like I'm juggling 12 completely different things and there are 15 different fires I have to put out. What's great about Dreamfuel's mental performance coaching is it really impacts every single one of them.” -
Max Yoder
CEO, Lessonly, a Seismic Company
“At the height of my stress, Dreamfuel taught me techniques that I still rely on today. My family and I are forever grateful. -
Vishal Sunak
CEO, Linksquares (CLM Leader, Forrester Wave)
“My mindset before using Dreamfuel was like riding a rickety wooden roller coaster. Now I’m on steel rails.” -
Jon Speer
Founder, Greenlight Guru
“I can honestly say that without Dreamfuel our startup wouldn’t exist. Their performance coaching kept my co-founder, David, and I locked in and on track through a decade of trials until we got our exit event." -
Christian Miller
CEO, Dealer Trade Network
“Being a CEO is just managing surprises, and in my past life I’d emotionally react to surprises and give way too much negative energy to these surprises. Dreamfuel has most importantly helped me be comfortable in uncomfortable situations.”
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Walid Halty
CEO, Monalee (Forbes 30 Under 30)
“My Dreamfuel mental performance coach kept me laser focused through the highs and lows of building and selling my first startup. Now, at MonaLee I’ve deployed their coaching across my entire exec team, and we’re growing faster than ever with zero drama at the top.”
We are mental performance coaches who focus on founders and CEOs instead of professional athletes. The techniques are the same, and so is the drive of our clients, but the dreams matter more to us because they matter more to the world.
Mental Performance Coaches With Degrees in the Field
Dreamfuel's coaches have successfully coached leaders and executives to achieve their highest ambitions, with accolades backed by expert experience.


2x Tech Exits
10x Inc. 5000 Growth Leader


8x All-American, Former Pro Athlete
Neuroscience degree, Notre Dame


MA, Sport & Performance Psychology, University of Denver


1x Tech Exit
Applied Neuroscience PG Cert, King’s College


Taken company public


Serial Entrepreneur & Investor
1x Tech Exit
Neuroscience PG Cert, Harvard


1x Tech Exit
Forbes 30 under 30
30 under 30 EarthX
40 under 40 Renewable Energy World
Greenlight Guru Founder and CEO
Jon Speer is the founder of Greenlight Guru. Alongside his CEO who also leverages Dreamfuel for mental performance coaching, they've built a culture of mental toughness with Dreamfuel.
With this mentality, the company has become the #1 Medical QMS Software (G2 Crowd) and a Top 100 MedTech Startup.
44%
Sales increase
Average quarterly increase per sales rep with mental performance training.
+20%
Employee engagement
Companies thrive when employee engagement & retention increases.
Linksquares Co-Founder and CEO
By leveraging Dreamfuel to navigate the challenges and decision-making that comes with being a CEO, Vishal Sunak and his team have yielded incredible results: 2,000% revenue and $140 million capital raised.
2,000%
Revenue growth
Teams hit critical milestones faster and more efficiently with mental performance coaching.
+30%
Employee retention
Dreamfuel deployed across a team leads to greater job satisfaction & performance.
In Just 15 Minutes A Day

Fuel Elite Performance
Train across the six pillars of elite mental fitness using Dreamfuel's integrated mental performance coaching model. Learn how to consistently achieve max output AND recharge with max recovery.
Predict the Future
As mindset becomes stronger, it becomes easier to achieve your goals, enabling leaders to predict future team performance with accuracy in near real time.
Measure Mindset Over Time
Dreamfuel's INTRINSIC technology scientifically measures individual and team mindset metrics over time, providing key insights for continuous improvement.
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Fuel for Your Peak Performance
Elite performers don't happen by accident. We train founders and executive leaders to elevate their game using an integrated mental performance and neuroscience-backed coaching platform that enables them to:
- Stay in a consistent state of performance
- Naturally achieve a “flow state”
- Prevent burnout that can trickle down from leadership and all throughout an organization.
Break free from the cycle of success fatigue and cultivate lasting motivation.
Stay resilient in the face of challenges, enabling sustained peak performance in the marathon of success.
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"Why is my team experiencing burnout?"
Believe or not, there's a science behind it. Dopamine, the fuel for motivation, thrives on variety and recognition. When tasks lack stimulation, dopamine levels plummet—leading to burnout.
Our solution? Shift the focus from achievement to effort. We guide leaders in rewarding themselves and their teams strategically, triggering dopamine consistently.
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Self-generate that "in the zone" feeling.
Our science-backed methods are designed to empower leaders to tap into a flow state consistently, ensuring a continuous stream of their most creative and impactful work. Elevate your performance with the key to sustained excellence.
Turning Mindset into Millions
Mental Performance Coaching
Hear directly from Dreamfuel Co-Founder and CEO Kevin Bailey and Dreamfuel client David DeRam, CEO of Greenlight Guru, on the benefit of mental performance coaching in this video:
[45:28] Flow State and its Characteristics
[49:26] Motivation and Self-Rewarding Effort
[52:07] The Power of Dopamine
Learn more about Greenlight Guru's success with Dreamfuel:
We help founders and high-achievers realize their dreams.
Your dreams matter, and our passion is to help leaders navigate the stress of building a business and high-performing teams.


"What does unstoppable energy look like? What does a billion dollar mindset look like? And what would it mean if you could hold that mindset and that energy in all situations? What would that be worth? That's mindset coaching, and that's what Dreamfuel has taught me how to do."
- 9 record quarters in a row
- +250% average close rate increase
- 44% increase in average AE bookings



- 300% growth in 18 months
- $140 million capital raised
- 30% increase in AE retention



- 9 record quarters in a row
- +250% average close rate increase
- 44% increase in average AE bookings



Before Dreamfuel | After Dreamfuel |
Diminished focus | Increased close rate |
Poor outlook | Improved attitude and outlook |
Lack of belief in goals | Embracing challenges |
Reduced employee engagement | Engaged salesforce |
Backed by the Best
Dreamfuel partners with venture capitalists and private equity teams who understand that mental performance is the foundation of company growth. Not only do they trust us to work with their portfolio companies, they’re also our clients.

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Leaders before Dreamfuel:
Leaders with Dreamfuel coaching:
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Tech Leaders Trust Us
Learn how Greenlight Guru drove record-setting growth, improved employee sales performance by 44%, and increased employee engagement by 20% in just two quarters with Dreamfuel.
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